Unearth The Voyage
There is a small bakery in Bethany, Oklahoma, where cheesecake is taken very seriously, and the people who visit once tend to plan their return before they even finish their first slice. The menu reads like a dessert lover’s wishlist, with flavors ranging from classic strawberry to peach cobbler-topped creations that somehow make perfect sense.
The owner greets every customer like a familiar face, and the passion behind each recipe is obvious from the very first bite. This is the kind of place that gets mentioned in food guides, earns five-star reviews from people who drove 30 minutes just to get there, and quietly becomes a personal tradition for everyone who discovers it.
Where You Can Find This Cheesecake Haven
The address is 3934 N College Ave, Bethany, OK 73008, and that stretch of road in the Oklahoma City metro area is exactly where you will find Not Cho Cheesecake doing its thing, Tuesday through Saturday, without much fanfare but with a whole lot of flavor.
Bethany is a quiet city just west of Oklahoma City, and this bakery fits right into its neighborly, no-fuss character. The shop does not try to be flashy from the outside, and that understated quality makes the experience feel a little like discovering a well-kept secret.
Hours run from 12 PM to 7 PM Tuesday through Friday, and 12 PM to 4:30 PM on Saturday. The shop stays closed on Sunday and Monday, so timing your visit matters.
A quick call to 405-782-0880 or a check at notchocheesecake.com before you head out will save you any disappointment and help you plan the perfect cheesecake run.
The Story Behind the Name and the Mission
Not Cho Cheesecake is a name that makes you do a double-take, and that is entirely the point. It is bold, a little cheeky, and hints at the confidence behind every product this bakery puts out.
When a business names itself like that, it is making a statement that what they bake is on another level entirely.
The owner, Glenn, is described by customers as warm, passionate, and deeply invested in the experience he creates. He has said himself that what happens in this shop is bigger than food, calling it the experience of sharing love over food.
That philosophy shows up in how customers are treated and in how thoughtfully each cheesecake is crafted.
The bakery has earned recognition from food guides, including a mention in the Tasting Table Local Food Guide for Oklahoma’s best cheesecake. That kind of recognition does not come from cutting corners.
It comes from someone who genuinely cares about what lands on your plate, and Glenn clearly does exactly that every single day the doors open.
A Flavor Menu That Refuses to Play It Safe
Some bakeries stick to the classics and call it a day. Not Cho Cheesecake treats the classic as a starting point and then takes things somewhere far more interesting.
The menu spans a wide range of flavors that feel creative without being gimmicky, and every option seems to have a loyal following among regular customers.
Popular picks include the double crust strawberry, death by chocolate, blackberry, cherry, and the Tennessee whiskey cheesecake with pecans. Then there is Big Momma, which layers a full peach cobbler on top of the cheesecake base in a move that is either genius or pure chaos, and somehow manages to be both at once.
The Booberry flavor has drawn fans from as far as Texas, and the pickle cheesecake, spotted at pop-up events, has become a conversation starter all on its own. Banana pudding and Oreo round out the lineup for those who prefer familiar comfort.
With so many directions to go, first-time visitors often end up buying two or three to take home, just to cover their bases properly.
Sizing Options That Make Sharing Optional
One of the more practical things about this bakery is how it thinks about portion sizes. Not everyone shows up wanting a full cheesecake, and not everyone wants just a single slice either.
The sizing structure here tries to meet customers right where they are, which is a thoughtful touch that sets the experience apart from a typical dessert shop.
The “For Me” option is a single-serving size, perfect for a solo treat or a quick sample of a new flavor. The “We Cheesecake” is sized for two people and is priced comparably to ordering two individual dessert slices at a sit-down restaurant, which makes the value feel much more reasonable once you do the math.
Full 12-inch cheesecakes are also available, ideal for birthdays, office parties, or any occasion where showing up with something impressive matters. Cupcake-sized cheesecakes round out the options for those who want variety without committing to one flavor.
The range of sizes means there is genuinely something for every kind of visit, whether solo, paired up, or feeding a whole room full of people.
The Cinnamon Rolls That Steal the Show
Cheesecake gets all the headlines here, but there is another item quietly earning devoted fans: the cinnamon rolls. Multiple customers have described them in terms that suggest they are genuinely hard to walk away from, and the owner has been known to gift a fresh-from-the-oven roll to customers sitting in the shop, which is the kind of generous move that turns a first visit into a lasting memory.
The rolls can be ordered plain or with frosting added on top, and they can be heated to order. That warm, just-baked quality makes a significant difference, and the balance of sweetness is described as just right rather than overwhelming.
One customer admitted that despite being completely full from cheesecake, the first bite of a warm cinnamon roll made finishing the whole thing feel completely necessary.
Cookies are also available and come recommended by regulars as a must-try alongside the main cheesecake selections. For anyone who has a complicated allergy situation, the staff has shown a willingness to check ingredients carefully, which makes the shop accessible to a wider range of dessert lovers than you might expect from a small neighborhood bakery.
What the Atmosphere Feels Like Inside
The interior of Not Cho Cheesecake is not trying to be a trendy Instagram backdrop, and that is actually part of its appeal. The space is modest and functional, with a counter display where the cheesecakes are shown off and a window area where customers have been known to sit and eat on the spot.
It feels more like a neighborhood spot than a polished commercial bakery.
Some reviews have noted that the interior looked like it might have been mid-renovation at the time of their visit, which is worth keeping in mind if you are expecting a fully decorated cafe environment. The focus here is clearly on the product rather than the aesthetics, and most customers seem perfectly fine with that trade-off once the cheesecake arrives.
Seating availability has been mentioned as limited, and the shop is primarily set up for to-go orders rather than extended dine-in visits. Bringing the cheesecake home, to an office, or to a gathering is honestly how most people experience it.
The shop has a warm, personal energy that comes directly from the people running it, and that warmth tends to linger long after you leave with your box.
How to Order and What to Expect
There are two main ways to get your cheesecake at Not Cho Cheesecake: walk in and choose from what is available that day, or place an order ahead of time through the website at notchocheesecake.com. Both approaches work, but calling ahead or ordering online gives you the best shot at getting a specific flavor before it sells out, which happens regularly.
The shop sells out almost daily according to the owner, so arriving late in the afternoon on a Saturday, for example, might mean a more limited selection. Ordering ahead for birthdays, office events, or road trips is something regulars swear by, and the staff has shown flexibility in accommodating special requests when given enough notice.
Walk-in customers are greeted directly, often by the owner himself, and the process is straightforward. You see what is available, ask any questions, and make your pick.
The staff is happy to describe flavors and help narrow down choices for first-timers who feel overwhelmed by the options. Prices are listed on the website, and the owner has been transparent about the value relative to what you are getting in terms of quality and portion size.
The Value Conversation Worth Having
Pricing is a topic that comes up in conversations about this bakery, and it deserves a straight answer. Yes, the cheesecakes cost more than a grocery store dessert.
A single-serving size starts around $4.50, and larger options scale up from there. At first look, that can feel steep, especially if you are used to buying a full cheesecake from a supermarket freezer section.
The comparison shifts when you think about it differently. A We Cheesecake sized for two people runs close to the price of two dessert slices at a mid-range restaurant, but the quality here is considerably higher.
The ingredients are fresh, the toppings are generous, and the flavors are built from scratch rather than assembled from pre-made components.
Customers who initially hesitated on price almost universally report that the quality justified the cost after tasting it. The richness, creaminess, and depth of flavor in each slice make it clear that corners are not being cut.
Tipping is noted as always optional and never required, which reflects the transparent and customer-first attitude that runs through how this whole operation is managed day to day.
Pop-Up Events and Beyond the Storefront
Not Cho Cheesecake does not limit itself to the Bethany storefront. The bakery has shown up at events beyond Oklahoma state lines, including the Big Dill Largest Pickle Party in Arlington, Texas, where visitors from out of state encountered the brand for the first time and came away genuinely impressed.
That kind of event presence is a smart way to introduce new customers to the product, and it seems to be working. People who discover the bakery at a pop-up often make the trip to Bethany on a later visit or place online orders once they are back home.
The pickle cheesecake, which made an appearance at that Texas event, became a talking point on its own and drew curious tasters who would not normally seek out that flavor combination.
Expanding beyond the physical location through events and a functional website positions Not Cho Cheesecake as more than just a local shop. It is building a following across the region, one slice at a time.
For fans who live outside the Oklahoma City area, keeping an eye on the bakery’s social presence is the best way to catch a pop-up appearance near you.
Why This Place Keeps Drawing People Back
Repeat visits are the real measure of a great food spot, and Not Cho Cheesecake has built a strong record on that front. Customers who started with one flavor come back specifically to work their way through the rest of the menu.
Some plan return trips around birthdays, some build it into road trip routes, and others simply make it a regular Tuesday habit when the doors open at noon.
The combination of consistently great cheesecake and a genuinely welcoming atmosphere is what keeps people coming back. Glenn’s hands-on presence and his obvious pride in the product create a feeling that your visit actually matters to the people running the place, which is not something every small business manages to pull off.
For anyone in the Oklahoma City area who has not made the short drive to Bethany yet, the 4.6-star rating across hundreds of reviews is a pretty clear signal that this is not a place to keep putting off. The cheesecake menu keeps evolving, the flavors keep surprising, and the cinnamon rolls are always waiting as a bonus discovery for anyone who thought they only came in for dessert.
