Explore Sheboygan’s culinary delight with the iconic double brat, served on a hard roll with brown mustard and onions. This local favorite encapsulates the spirit of the city, blending tradition with taste. Discover the nuances of this beloved dish, from the unique roll to the community’s brat fry culture.
1. The Sheboygan build (a.k.a. the “right way”)
The quintessential Sheboygan build features a brat nestled in a round hard roll, not an ordinary bun. Locals prefer a hearty dose of brown mustard and chopped onions, with pickle slices as an optional delight. This combination is a testament to Sheboygan’s culinary tradition, offering a symphony of flavors that delights the palate. For those with a hefty appetite, the double brat—two links in one roll—is a must-try. It’s a communal favorite, embodying the city’s love for hearty, flavorful meals. If you’re dining in Sheboygan, this is the way to do it right.
2. What’s a Sheboygan hard roll, anyway?
A Sheboygan hard roll is a masterpiece of German-inspired baking, prized for its firm, chewy crust and soft, inviting interior. This roll is not just any bread; it’s built to cradle juicy brats and a variety of toppings without falling apart. Imagine it as a cousin to the kaiser roll, but with its own unique character and charm. Its resilient texture holds up beautifully to Sheboygan’s signature brats, making it an indispensable part of the culinary experience. This roll is a testament to the area’s rich baking tradition, cherished by locals and visitors alike.
3. Where the hard rolls come from
In Sheboygan, bakeries like Johnston’s Bakery have perfected the art of the hard roll, becoming local legends. These rolls are a cornerstone of Sheboygan’s bratwurst tradition, crafted with care to complement the city’s famous double brat sandwich. Johnston’s has been serving the community for years, offering rolls that are both sturdy and delicious, perfect for holding the juiciest brats. The bakery itself is a testament to the area’s commitment to quality and tradition, with the aroma of freshly baked bread wafting through its doors.
4. How the brats are cooked (“fried,” not just grilled)
In Sheboygan, the cooking of brats is an art form, referred to as “frying” over charcoal. This method imparts a smoky flavor, enhancing the brat’s natural juiciness. Once cooked, they are often kept warm in a beer-and-onion bath, a technique cherished by locals. This ensures the brats remain succulent and flavorful, ready to be served to friends and family at gatherings. This method, steeped in tradition, is a nod to the community’s love for authentic, rich flavors that define Sheboygan’s culinary landscape.
5. The “double brat” tradition
The double brat is more than a meal; it’s a tradition in Sheboygan. Featuring two brats snugly fit into a single hard roll, it’s finished with the customary brown mustard and onions, with pickles as an optional garnish. This substantial dish is a favorite at local eateries, like the iconic Charcoal Inn, known for offering it “with the works.” It’s not just about eating; it’s about experiencing a slice of Sheboygan’s culture, where hearty meals and community spirit go hand in hand.
6. Why Sheboygan claims “Bratwurst Capital of the World”
Sheboygan’s claim as the “Bratwurst Capital of the World” is rooted in history and tradition. Since 1953, the city has celebrated Brat Days, a festival honoring its bratwurst heritage with enthusiasm and pride. The title was officially claimed in 1970, when Sheboygan surpassed Bucyrus, Ohio, solidifying its status. This accolade is more than just a title; it’s a reflection of the city’s deep-rooted passion for bratwurst, celebrated annually with festivities, music, and, of course, plenty of bratwurst.
7. Brat frys = community life
In Sheboygan, brat frys are a beloved tradition, epitomizing community life. These events, often held as fundraisers or casual gatherings, revolve around the grill. Picture a weekend gathering with the aroma of charcoal-infused brats wafting through the air, surrounded by laughter and camaraderie. The hard rolls, mustard, and onions are ever-present, making each fry a true representation of local culture. These gatherings are a testament to the city’s love for bringing people together over good food and shared experiences.
8. Where to taste (or shop) like a local
To truly embrace Sheboygan’s brat culture, visit local landmarks like Miesfeld’s Triangle Market, renowned for its award-winning brats. This butcher shop is a staple for locals, offering a variety of options that highlight the region’s rich culinary tradition. Alternatively, a trip to the Johnsonville Marketplace near Sheboygan Falls provides an expansive selection of sausages and unique bratwurst-related items. These spots offer more than just food; they offer a taste of Sheboygan’s passion for quality and tradition in every bite.
9. Bread matters as much as the brat
In Sheboygan, the bread is as crucial as the brat itself. The hard roll, with its chewy exterior and soft center, is engineered to handle the robust double brat. Unlike elongated brat rolls used elsewhere, Sheboygan’s hard rolls are specifically designed for durability and taste. This distinction is vital, ensuring each bite is a harmonious blend of flavors and textures. The bread’s unique qualities enhance the overall eating experience, making it an integral component of the classic Sheboygan bratwurst tradition.
10. Quick ordering cheat-sheet
When in Sheboygan, ordering like a local is simple. Just say, “A double brat on a hard roll with brown mustard and onions.” This phrase not only ensures your meal is made to perfection but also connects you with the local way of life. It’s more than just an order; it’s a rite of passage, a way to embrace the essence of Sheboygan’s culinary identity. This straightforward request guarantees a classic experience, capturing the heart and soul of the area’s beloved brat tradition.