Tucked along N Highway 67, Ruiz Mexican Restaurant has quietly drawn generations of Missourians since 1966. The dining room is small, the wait can be long, and locals line up anyway – because the plates are hearty, the margaritas are bold, and the hospitality feels like family. With a 4.4-star reputation and decades of loyal regulars, Ruiz proves that consistency and care never go out of style. Here’s why this compact North County institution keeps the community coming back week after week.
1. A North County Landmark Since 1966
Opened in 1966, Ruiz Mexican Restaurant is the kind of tiny neighborhood spot where time feels kindly suspended. Its compact dining room, familiar booths, and steady stream of regulars tell a story of community first. North County families return for the comforting flavors they grew up with – and bring new generations along. The menu doesn’t chase trends; it refines them. Loyal patrons praise the consistency, from saucy classics to shareable platters. Even the wait becomes part of the ritual, a prelude to warm service and big portions. This is a place where anniversaries, reunions, and everyday cravings gather around the table.
2. Signature Plates and Big Portions
Ruiz is known for hearty, customizable plates that satisfy without pretense. Expect sauced enchiladas, stuffed burritos, tender barbacoa, and tamales that loyalists rave about – pork, chicken, veggie, even a beloved sweet potato vegan option. Portions arrive generous, with rice and beans that complete the comfort equation. Locals often add honey-hot wings or request the green salsa for a zippy kick. There’s pride in the kitchen’s balance of nostalgia and adaptation, keeping classics dependable while offering smart tweaks. Whether you’re splitting a platter or guarding your own plate, you’ll leave full – and plotting your next order before the check arrives.
3. Margaritas and Evening Vibes
Among the most talked-about sips at Ruiz are the margaritas: classic, cold, and confidently poured. Regulars describe them as both smooth and strong, perfect for unwinding after work or pairing with a platter of enchiladas. In the evening, the room hums with conversation as servers thread the tight space with easy rhythm. It’s a social scene without being a scene – convivial, approachable, unfussy. The bar keeps things streamlined and reliable, favoring balance over gimmicks. When the bartender slides over a salt-rimmed glass and a basket of chips, it’s a small ritual that signals a good night ahead.
4. Lines That Tell a Love Story
Yes, you might wait. But at Ruiz, the line is proof of love earned over decades. Locals accept the queue because the reward is familiar hospitality and plates that hit the spot. Regulars often chat with neighbors they recognize from previous visits – a living guestbook of North County life. The dining room’s compact scale intensifies the sense of occasion, making each seat feel won, not given. By the time you’re seated, anticipation has sharpened exactly what you’ll order. It’s not inconvenience; it’s an institution’s heartbeat, measured in patient footsteps toward a beloved table.
5. Service With Memory
At Ruiz, the service isn’t just quick – it’s personal. Longtime staff members remember faces, favorite drinks, and the extra salsa someone always asks for. Reviews mention servers by name, celebrating their warmth and consistency across years. That kind of continuity builds trust and keeps celebrations returning – birthday dinners, post-game meals, even wedding receptions. In a compact room, attentiveness matters; water glasses stay filled, orders land hot, and special requests get a nod of recognition. It’s a team that treats regulars like family and newcomers like future regulars, reinforcing the restaurant’s place in community routines.
6. What to Order First
If it’s your first time, start with chips and that bright green salsa, then consider a barbacoa burrito or the chili Colorado burrito melt. Tamales are a standout – try a mixed assortment to sample house flavors, including the vegan sweet potato. Add honey-hot wings for a surprise crowd-pleaser, and don’t skip the Mexican corn if it’s on offer. Those in the know customize heat levels to taste. Finish with a classic margarita or a second basket of chips. This is comfort food with character, best enjoyed family-style so everyone can steal bites.
7. Practical Details for Your Visit
Find Ruiz at 901 N Hwy 67 in Florissant. Current hours often run Wednesday and Tuesday 4–8 PM, Thursday 12–8 PM, Friday and Saturday 12–9 PM, and Sunday 12–7:30 PM; closed Monday. Expect a modest price range around $10–$20. Reservations are uncommon; arrive early for shorter waits. Parking is straightforward in the plaza lot. Check the website or call for updated hours and specials. The space is intimate, so groups should plan ahead. Bring an appetite – and patience – for a line that moves steadily toward satisfaction.
8. Why It Endures
Ruiz endures because it delivers on fundamentals: well-seasoned plates, fair prices, and service that remembers your story. In a region with countless options, this tiny Florissant mainstay wins with reliability and heart. It doesn’t aim to reinvent Mexican cuisine; it aims to do right by its community – consistently. The result is decades of loyalty, glowing word of mouth, and a rhythm of weeknight dinners and celebratory gatherings. For many, Ruiz is less a restaurant than a tradition, where each visit tastes like home and the future promises another familiar, satisfying meal.












